I didn't catch the name of it. They were telling about it on XM Radio. What is so neat about it is ALL the roads & addresses in the US & Canada are already loaded onto it. You can also use anyones phone number & it will switch it to there address when you put it in. This also works for businesses. They said that the best feature is that you won't need to read the manual to use it because it is so simple to use. It comes with a 12 volt plug in for cars or bikes. They also said it has a nice size screen so it is easy to read. Also, they said it could be moved from car to car just by unpluging the 12 volt cord. Price, they said under $1000. I can't wait to see it along with a write up on it.